Fashion Responding to Customers with Disabilities

Glamour, the American fashion magazine, recently published a first-person piece by a writer with on the topic of fashion for people with disabilities. Writer Keah Brown, who is a person who has cerebral palsy, says every day actions like buttoning pants is frustrating and time-consuming. Now, she says, people with disabilities are starting to ease onto the radar of a tiny slice of the fashion industry. American designer Tommy Hilfiger, for example, has launched a line called Tommy Adaptive. “They’re super-fashionable and really easy to put on and take off,” Ms. Brown writes.

She also points to Open Style Lab (OSL), a “design incubator for adaptive fashion.” OSL’s pieces include a raincoat that fits over a wheelchair, and a fashion-forward heated bomber jacket for those with trouble regulating body temperature. They’re currently available only on a custom basis. 

She wants clothing designers to know it’s time they got into the adaptive fashion game. “We’ll thank you with our loyalty…and our wallets.” And, she says, “If any of you are unsure about the next step, just ask one of us.”

Read the full article here: https://www.glamour.com/story/how-fashion-brands-can-address-shoppers-with-disabilities