‘Uno,’ the card game by Mattel, which has been around for almost half a century, just got a makeover. This means people who have colourblindess can now play on an equal footing. Players who enjoy the popular game know it is important to not only know the number on the card, but also the colour of the card. For the new accessible version Mattel partnered with ColorADD, a global organization for colourblind education and accessibility.
Toy manufacturers respond to what is happening around them, and changes in cultural perspectives play a role in the products which will be on children’s wish lists for the next holiday season. One of the biggest trends at the recent toy fair held in New York City was a move towards toys which reflect more diversity and inclusion in their appearance or packaging.