K-Mart

Disability Diversity and Inclusion in the Media

Disability Diversity and Inclusion in the Media

A blog article on Socialcare.com.au reveals that American retailer K-Mart is alive and well in Australia, and leading the way with its inclusive marketing. In 2016 K-Mart Australia started featuring children with disabilities on a regular basis in its flyers and TV advertising. Children with Down’s Syndrome and kids using wheelchairs are now part of K-Mart Australia’s regular marketing efforts.